Food Business Consulting Services
So you have an exciting idea for a new and delicious product.
Maybe it’s still only an idea, or maybe you’ve already created it and have the packaging and branding ready to go. The problem?
You’ve hit a wall as to what comes next.
Don’t give up — your food or beverage product CAN succeed with the help of food industry consultants.
That’s where Birdway comes in.
What We Do
We’re food industry consultants here to help your company or idea go to market and increase product sales and margins. We do this by:
- Leveraging our group buying power to get better pricing for our clients
- Sourcing from top industry competitors
- Solving ingredient sourcing and security, as well as manufacturing challenges
- Identifying co-manufacturing opportunities (In and Out)
- Introducing you to prospective clients
- Supporting or representing you at marketing events
- Diversifying your broker base for national and international exposure
Brands we've worked with
When people book a consultation with us, they’ve often already done a lot of things right.
They’ve created a solid product, spent time and money designing the packaging, buying that packaging in bulk, and then filling it with their product. They’re excited and ready to go, but they don’t know how to take it to market, so it all comes to a grinding halt.
This is exactly what happened with some lovely ladies who had created a gluten-free muffin mix.
After speaking with them, we quickly pinpointed some key issues.
We discovered:
- They had purchased expensive gluten-free muffin mix from a bakery distributor
- Sugar was listed as the first ingredient of the mix, which wasn’t aligned with the overall gluten-free marketspace
- Costs were very high due to their small packaging quantities and overall process
- Branding was off-target
- Labelling did not conform with regulations
All of these issues led to a $20,000 loss. It became clear that we had to iron out these issues before heading to market.
So we did.
Food Business Consulting Services We Provide
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A great food broker won’t just be excited about your brand, they’ll be passionate about it. Our approach is to work tirelessly…
A great food broker won’t just be excited about your brand, they’ll be passionate about it. Our approach is to work tirelessly to get your product into stores quickly. We help brokers—both domestic and international—recognize the sales potential of your brand, and we’ll negotiate a great deal for you, too. Learn more about how we can help you captivate your market!
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Grocery sales in North America reached nearly 1 trillion dollars in 2019. That’s a big pie—what’s your…
Grocery sales in North America reached nearly 1 trillion dollars in 2019. That’s a big pie—what’s your slice? Well, it depends on your vertical, your position within it, and how quickly you’re growing within your category and niche. We take care of the heavy research that’s required for success. Learn more about our market opportunity assessments.
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We’ve helped dozens of entrepreneurs turn their dreams into reality. Have a great product, or even…
We’ve helped dozens of entrepreneurs turn their dreams into reality. Have a great product, or even just an idea? We will help you develop and optimize it: make it healthier, more flavourful, improve shelf life, get it certified organic, and more. Whatever you need, our team of food industry consultants bring food science expertise to the table. Learn more on how we can help you craft the perfect product!
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The flavour of your brand is just as important as the flavour of your product. How do your…
The flavour of your brand is just as important as the flavour of your product. How do your packaging and product name communicate the story of your brand? How do you make your product irresistible to shoppers? We can help you build an effective food marketing strategy that does just that. Learn how you can make your product more appealing to customers
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Once you’ve developed your product, it’s time to source for commercialization. We…
Once you’ve developed your product, it’s time to source for commercialization. We know how to drive ingredient and packaging costs way down, putting more money back in your pocket. We help source quality and specialty ingredients on a larger scale, ensuring that when you’re ready to hit the shelves, so are your ingredients. Learn how to optimize your manufacturing & bring your costs down!
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How do you make a huge impact right from your very first store? A solid launch strategy does just that…
How do you make a huge impact right from your very first store? A solid launch strategy does just that. It creates awareness, excites store staff, and makes your product stand out above all the rest. The result? Strong sales from day one. Learn more about building strong sales from the start!
What our clients say
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